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    Banana puto with malunggay

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    CAPSU-BU-CM-UT-2019-CahugomPF-ES.pdf (111.4Kb)
    Date
    2019-04
    Author
    Ladoc, Jovy N.
    Cahugom, Perly F.
    Thesis Adviser
    Labaniego, Ariel N.
    Committee Chair
    Labaniego, Ariel N.
    Committee Members
    Sibug, Mark L.
    Dionisio, Pamela G.
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    Abstract
    LC Delights is a home-based business located at Ladoc’s Residence, Barangay Burias, Mambusao, Capiz. The owners of this partnership form of business organization are Jovy N. Ladoc and Perly F. Cahugom. Perly Cahugom was once a Sales Representative at the YKS Store. Her experience in a trade business was an advantage in terms of marketing. On the other hand, Jovy Ladoc had an experience in selling when she worked as a Sales Representative in a 24/7 store, enabling her to communicate and influence potential customers to buy certain products. Strengthening their capacity to face the world of business is their course in Bachelor of Science in Entrepreneurship at Capiz State University, Burias Campus. They distributed the product, Banana Puto with Malunggay, in two channels. Orders were accepted through social media like Facebook and Instagram linkages and by consignment with individuals and businesses. The business operated 5 days a week from Monday to Friday from 7 am to 5 pm. The project provided business opportunities to aspiring businessmen and women in the locality. The product is easy to make and requires locally available materials. It is healthy and delicious. The project helped the economy in terms of taxes, employment opportunities, new income sources for banana planters and traders, and varied gains to investors. The annual demand of the proposed business is 798,720, 996,960, 1,015,200, 1,032,480, and 1,050,720 for the years 2019, 2020, 2021, 2022, and 2023, respectively. The partners contributed equal money and resources needed to operate the business. The business required a total investment of Php 57, 320.30. The Net income of the proposed business was: 51,033.78, 67,799.41, 75,516.32, 75,516.32, 88,675.58, and 91,228.95 for the years 2019, 2020, 2021, 2022, and 2023. It had a return on investment of 18%, a payback period of 1 year, 7 months, and 3 weeks, and a net present value of Php 267, 577.82.
    Keywords
    Banana puto with malunggay Home-based business Social media marketing
    Subject
    Rice cakes -- Philippines  Home-based businesses--Management  Food -- Health aspects  Cooking--Philippine
    URI
    https://repository.capsu.edu.ph/handle/123456789/263
    Recommended Citation
    Ladoc, J.N. & Cahugom, P.F. (2019). Banana puto with malunggay [Undergraduate thesis, Capiz State University Burias Campus]. CAPSU Institutional Repository.
    Type
    Thesis
    Degree Discipline
    Entrepreneurship
    Degree Name
    Bachelor of Science in Business Administration
    Degree Level
    Undergraduate
    Department
    College of Management
    Collections
    • Bachelor of Science in Entrepreneurship [1]
    • Undergraduate Theses [430]

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