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    Coconut shell display

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    CAPSU-BU-CM-UT-2019-MarquezRV-ES.pdf (78.93Kb)
    Date
    2019-04
    Author
    Marquez, Regine V.
    Vallite, Jeaneth L.
    Oloroso, Maria Victoria E.
    Thesis Adviser
    Dionisio, Meri-Lena G.
    Committee Chair
    Dionisio, Meri-Lena G.
    Committee Members
    Lorenzo, Aldin D.
    Labaniego, Ariel N.
    Metadata
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    Abstract
    The proposed business is a general partnership which will be registered under the name of JRM’S Coconut Shell Display. It will be composed of three (3) partners who will invest money for the initial investment. The target market of the project consists of the household population of Brgy. Tumalalod, Manibad and Poblacion Proper Mambusao Capiz. Based on the survey conducted, 90% of the prospective customers are willing to buy 4, 5, 6, 7, 8 pieces of pen holder, 2, 3, 4, 5, 6 pices of table display and 20, 21, 22, 23, 24 pieces of keychain products in 5 years and 10% are signifies household respondents are not willing to buy the product. The product will be sold at the price of ₱ 53/piece for pen holder, ₱ 104/piece for table display and ₱ 14.00 for keychain. The JRM’s Coconut shell display product will be sold to the different household in the Municipality of Mambusao.
    Keywords
    Coconut shell Keychain
    Subject
    Coconut products  Marketing Strategies  Handicraft Industry  Sales Strategies  Product Pricing  Consumer Behavior
    URI
    https://repository.capsu.edu.ph/handle/123456789/250
    Recommended Citation
    Marquez, R.V., Vallite, J.L. & Oloroso, M.V.E. (2019). Coconut shell display [Undergraduate thesis, Capiz State University Burias Campus]. CAPSU Institutional Repository.
    Type
    Thesis
    Degree Discipline
    Marketing Management
    Degree Name
    Bachelor of Science in Business Administration
    Degree Level
    Undergraduate
    Department
    College of Management
    Collections
    • Bachelor of Science in Business Administration major in Marketing Management [12]
    • Undergraduate Theses [430]

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